Aisha Khan
Graphic Designer
Profile
Creative graphic designer with 4 years of experience specialising in brand identity, print design, and digital marketing campaigns. Proven track record of developing visual systems for major UK retailers and delivering campaigns reaching 8M+ impressions. Expert in Adobe Creative Suite with strong collaboration skills across creative and account teams.
Experience
Lead designer for brand identities, marketing collateral, and digital assets serving major UK retailers including Aldi and Wilko, managing 6-8 concurrent client projects.
- Created comprehensive campaign visual system for national product launch reaching 8.2M+ impressions and driving 23% increase in brand awareness
- Developed brand identity packages for 5 new clients, including logo design, brand guidelines, and asset libraries, resulting in £180k new business wins
- Streamlined design workflow processes reducing project turnaround time by 35% while maintaining quality standards
- Collaborated with copywriters and account managers to deliver 95% of creative briefs on time within tight deadlines
- Designed packaging concepts for FMCG clients that increased shelf appeal and contributed to 18% sales uplift
- Mentored 2 junior designers on Adobe Creative Suite techniques and brand development principles
- Presented creative concepts to C-level clients, securing approval on 88% of initial presentations
Multi-disciplinary designer producing social media graphics, email templates, and print materials for diverse client portfolio spanning hospitality, retail, and professional services sectors.
- Produced over 500 social media assets monthly for 12+ clients, maintaining consistent brand standards across platforms
- Led complete rebrand project for Zest Restaurant Group including logo design, menu systems, and interior signage across 8 locations
- Designed and prepared print-ready artwork for campaigns with budgets up to £50k, liaising directly with print suppliers to ensure quality
- Created responsive email marketing templates achieving average open rates of 28% (above industry average of 22%)
- Developed motion graphics for social campaigns that increased engagement rates by 42% compared to static content
- Managed print production timelines for seasonal campaigns, delivering 100% of materials on schedule during peak periods
- Built template libraries for recurring client needs, reducing design time by 25% and improving consistency
Skills
- Adobe Photoshop
- Adobe Illustrator
- Adobe InDesign
- Brand Identity Design
- Typography
- Print Design
- Figma
- Adobe After Effects
- Social Media Design
- Packaging Design
- Logo Design
- Layout Design
- Colour Theory
- Adobe Acrobat
- Creative Concepting
- Client Presentation
- Print Production
- UI/UX Principles
- Photography Retouching
- Campaign Development
Education
Certifications
- Adobe Certified Expert (ACE) - Illustrator
- Adobe Certified Expert (ACE) - Photoshop
- Google Analytics Individual Qualification (IQ)
- Chartered Society of Designers Student Member